Ranking The Best Mobile Advertising Agencies

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1. Anvil Media

"Anvil strives every day to elevate its clients and move them forward by creating customer-engaged, measurable, multi-channel marketing initiatives."

2. Path Interactive

"At Path Interactive, we build holistic, integrated campaigns that utilize the mix of services that's right for each client."

3. JumpFly

"We understand just how important your PPC investment and results are to your bottom line. This is exactly why we focus solely on PPC and nothing else."

Our Top 50 Firms - Full Comparison Table

Rank Agency Website Hourly Pricing Location Profile
1 Anvil Media Website $150 - $199 Portland, OR Profile
2 Path Interactive Website $100 - $149 New York, NY Profile
3 JumpFly Website $50 - $99 Elgin, IL Profile
4 ClikTree Website $100 - $149 St. Petersburg, FL Profile
5 Big Oak Studios Website $100 - $149 Richmond, VA Profile
6 Firestarter SEO Website Littleton, CO Profile
7 Chicago Style SEO Website $150 - $199 Chicago, IL Profile
8 Disruptive Advertising Website $100 - $149 Lindon, UT Profile
9 ClientFlo Website Toronto, Profile
10 Booyah Advertising Website $100 - $149 Denver, CO Profile
11 ACRONYM Website $100 - $149 New York, NY Profile
12 Kobe Digital Website $50 - $99 Los Angeles, CA Profile
13 Coalition Technologies Website $100 - $149 Culver City, CA Profile
14 SEOValley Solutions Private Limited Website < $25 Bhopal, Profile
15 Noble Studios Website $150 - $199 Reno, NV Profile
16 CommonMind Website $100 - $149 New York, NY Profile
17 Avalaunch Media Website $100 - $149 Lehi, UT Profile
18 180Fusion Website Los Angeles, CA Profile
19 JXT Group Website Ocean, NJ Profile
20 TopSpot Internet Marketing Website $100 - $149 Houston, TX Profile
21 Intuitive Digital Website $50 - $99 Portland, OR Profile
22 DAGMAR Marketing Website $100 - $149 Jacksonville, FL Profile
23 Top Draw Website $150 - $199 Edmonton, Profile
24 Search Marketing Group Website $100 - $149 Englewood Cliffs, NJ Profile
25 AdVision Marketing Website $100 - $149 Denver, CO Profile
26 Cardinal Digital Marketing Website $100 - $149 Atlanta, GA Profile
27 WebpageFX Website $100 - $149 Harrisburg, PA Profile
28 Mproven Website $50 - $99 Fort Washington, PA Profile
29 Hanapin Marketing Website $100 - $149 Bloomington, IN Profile
30 IndiWork Software Solutions Pvt. Ltd. Website $25 - $49 Elmhurst, IL Profile
31 Art & Science Digital Experience Design Inc. Website $150 - $199 Toronto, Profile
32 Best PPC Marketing Website $50 - $99 Boston, MA Profile
33 Digivate Website $100 - $149 London, Profile
34 Sweans Technologies Website $25 - $49 Wilmington, DE Profile
35 BFO (Be Found Online) Website $150 - $199 Chicago, IL Profile
36 Taktical Website $100 - $149 New York City, NY Profile
37 Searchbloom Website $150 - $199 Holladay, UT Profile
38 Thrive Internet Marketing Agency Website $100 - $149 Arlington, TX Profile
39 Tower33 Digital, Inc. Website $100 - $149 Encinitas, CA Profile
40 Wallaroo Media Website $100 - $149 Provo, UT Profile
41 Intalyse Website $100 - $149 Colchester, Profile
42 ThinkTANK Advertising & Design, Inc. Website $100 - $149 Edmonton, Profile
43 AIS Media, Inc. Website $100 - $149 Atlanta, GA Profile
44 Promodo Website $50 - $99 Lincoln, Profile
45 Adit Website $25 - $49 Houston, TX Profile
46 R6S Website $100 - $149 Los Angeles, CA Profile
47 Digital Shift Website $100 - $149 Kitchener, Profile
48 Frontier Marketing Website $100 - $149 Irving, TX Profile
49 Mediaforce Digital Marketing Agency Website $100 - $149 Ottawa, Profile
50 Leverage Marketing Website $100 - $149 Austin, TX Profile

Important Questions To Ask Mobile Advertising Agencies

Mobile is taking the world by storm and advertisers aren’t far behind. More and more, online advertising is focused specifically on mobile devices such as tablets and phones. Not only are more people making searches and browsing the web from their phones, but they are searching in an entirely new way.

When making a search on a mobile device, the searcher typically expects to be presented with relevant information quicker than if they searched from a desktop. This is due to the fact that they are on the go, and are likely making searches relative to their location and what they are currently doing. In fact, it is believed that one third to half of all mobile searches have local intent. People are making searches on mobile devices such as “restaurants near me” or “plumbing companies in (insert city here).” This local intent combined with high expectations of speed and relevancy make advertising on mobile devices vastly different from advertising on desktops.

In addition, mobile devices and mobile advertising are constantly changing at an extremely rapid pace. New phones and gadgets are being released all the time, and Google is staying ahead of the trend. In fact, Google even indexes the mobile versions of websites before the desktop versions. In a mobile-first world, advertising on mobile is at the forefront of online advertising.

Trying to keep up with the changing mobile environment while handling all of your other business operations is time-consuming and will likely result in subpar strategies. Because of the considerable differences between desktop and mobile advertising as well as the time and effort commitment they require, it is common to hire an agency to manage both. When deciding which agency is best equipped to manage your mobile advertising, there are several questions you should ask of prospect agencies.

How Much Does PPC Cost?

As with any marketing service that an agency offers, it’s a good idea to figure out how much it is going to cost before making the commitment. PPC costs vary from business to business depending on the level of competition. An ad click that costs a few cents in one industry may cost a few dollars in another. Additionally, some agencies may include mobile advertising in their PPC costs while others may charge an additional fee for mobile plans. Because of these variables, PPC costs range from a few hundred dollars a month to a few thousand. Asking an agency questions about cost can help you find a plan that is within your budget.

Specialized mobile PPC may have a higher cost than generic, desktop PPC. There are several reasons this could be the case:

  • More competition – Perhaps more of your competitors are participating in mobile advertising than desktop advertising. With more ads battling for a space on the first page of the search results, individual ad bids may need to be increased. Competitors will try to outbid each other for ad space, increasing the overall cost of mobile PPC.
  • Mobile-specific features – Some features available in AdWords are offered in both desktop and mobile-optimized For example, some ad extensions can be set to “optimized for mobile” meaning their format is better suited for mobile ads. Some agencies may require additional fees and costs to set up mobile versions of ad extensions.
  • Greater reach – If more of your potential customers are making searches on mobile devices, there is a good chance your mobile ads will receive more impressions than your desktop ads. As a result, mobile ads may be clicked more often, therefore increasing overall costs for mobile ads.
  • Bidding options – AdWords also offers the ability to set adjust bids depending on the device being used. For instance, you may bid one price for a keyword being searched on a desktop and a different price for the same keyword being searched on a mobile device. Setting up bid modifiers on devices has an impact on the PPC costs.

Ask your ad agency questions about costs to make sure you are staying within your budget when it comes to mobile advertising. It is a good idea to discuss topics such as bidding options, competition, cost-per-click, and ad extensions.

How Long Does PPC Take To See Results?

When ads are created in AdWords, they go under review for usually no more than 24 hours, at which point the ad is either approved or denied. As soon as an ad is approved, it can be shown in the search results. In fact, many ads are up and running the same day they are created.

When search volume is high, you can see results very quickly. In fact, you will be able to see metrics such as impressions, clicks, and conversions almost instantaneously. However, most agencies recommend collecting 30-90 days’ worth of data before drawing any conclusions. Doing so allows the account to build up enough historical data to make a decision. At that point, adjustments can be made as necessary to improve the campaign. It is not recommended to determine the success of an ad or campaign after a few days or weeks because not enough data has been collected yet.

For mobile ads, data may be collected more rapidly if search volume is high. However, it is still suggested to allow at least a month of data collection before making changes in the campaign. Talk to your mobile ad agency about how long it will take to see results so that you feel comfortable with how the campaign is progressing.

Picking the perfect PPC Company For Mobile Advertising Work

The process of finding the right agency to manage your mobile advertisements can be a difficult one. You should have a high level of trust in the agency you choose and have confidence that they will make bids and adjust strategies to move your company towards its goals. To build your trust in an agency, ask them questions about costs and expected results.

Here are a few questions to get you started:

  • What is your PPC management fee?
  • What do you suggest for a monthly AdWords budget?
  • What cost-per-click are we likely to achieve?
  • How long will it take to see results?
  • How much data do you need to collect before drawing conclusions?

Add a few of your own questions to the list we have started and then ask them of all of the agencies you’re interested in. Each one should be able to provide you with transparent and honest answers. They should be up front with you about any costs and fees that go into managing your account as well as how long they believe it will take to see the results you’re looking for. Then, you can compare the costs and expected results of each agency and use that to make your final decision.

Don’t be afraid to shop around. If you don’t like the answers that the potential agencies gave you, expand your search until you find an agency that is within your budget and can provide the services you need. Mobile advertising can be more expensive than desktop advertising, but asking these questions will make sure that you can afford to advertise on mobile devices.