Ranking The Best Mobile Advertising Agencies

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1. Anvil Media

"Anvil strives every day to elevate its clients and move them forward by creating customer-engaged, measurable, multi-channel marketing initiatives."

2. Path Interactive

"At Path Interactive, we build holistic, integrated campaigns that utilize the mix of services that's right for each client."

3. JumpFly

"We understand just how important your PPC investment and results are to your bottom line. This is exactly why we focus solely on PPC and nothing else."

Our Top 50 Firms - Full Comparison Table

Rank Agency Website Hourly Pricing Location Profile
1 Anvil Media Website $150 - $199 Portland, OR Profile
2 Path Interactive Website $100 - $149 New York, NY Profile
3 JumpFly Website $50 - $99 Elgin, IL Profile
4 ClikTree Website $100 - $149 St. Petersburg, FL Profile
5 Big Oak Studios Website $100 - $149 Richmond, VA Profile
6 TopSpot Internet Marketing Website $100 - $149 Houston, TX Profile
7 IndiWork Software Solutions Pvt. Ltd. Website $25 - $49 Elmhurst, IL Profile
8 HigherVisibility Website Memphis, TN Profile
9 Firestorm SEM Website $100 - $149 Philadelphia, PA Profile
10 Vector Media Group Website $150 - $199 New York, NY Profile
11 Wallaroo Media Website $100 - $149 Provo, UT Profile
12 Thrive Internet Marketing Agency Website $100 - $149 Arlington, TX Profile
13 Hanapin Marketing Website $100 - $149 Bloomington, IN Profile
14 Leverage Marketing Website $100 - $149 Austin, TX Profile
15 Intalyse Website $100 - $149 Colchester, Profile
16 Kiosk Website $150 - $199 Novato, CA Profile
17 Pole Position Marketing Website $150 - $199 Uniontown, OH Profile
18 The Ocean Agency Website $100 - $149 Chicago, IL Profile
19 BusinessOnline Website $150 - $199 San Diego, CA Profile
20 AdVision Marketing Website $100 - $149 Denver, CO Profile
21 Profitable Sites Website $50 - $99 Braintree, Profile
22 Polimentor Website < $25 Carson City, NV Profile
23 OptFirst Internet Marketing Website $100 - $149 Miami Shores, FL Profile
24 Disruptive Advertising Website $100 - $149 Lindon, UT Profile
25 Wildnet Technologies Website < $25 Noida, Profile
26 PPC Position Website < $25 Ahmedabad, Profile
27 Cardinal Digital Marketing Website $100 - $149 Atlanta, GA Profile
28 Marcel Digital Website $150 - $199 Chicago, IL Profile
29 Momentum Website $50 - $99 Clinton Township, MI Profile
30 adCookie Website $25 - $49 Wroclaw, Profile
31 Perfect Search Media Website $150 - $199 Chicago, IL Profile
32 Directive Consulting Website $100 - $149 Costa Mesa, CA Profile
33 Studio Mosaic Website $100 - $149 New Delhi, Profile
34 Cheeky Monkey Media Inc. Website $100 - $149 Kelowna, Profile
35 ACRONYM Website $100 - $149 New York, NY Profile
36 Ignite Visibility Website $100 - $149 San Diego, CA Profile
37 Ice Nine Online Website $100 - $149 Chicago, IL Profile
38 Red Hot Penny Website $100 - $149 London, Profile
39 Intuitive Digital Website $50 - $99 Portland, OR Profile
40 Noble Studios Website $150 - $199 Reno, NV Profile
41 Vizion Interactive Website $200 - $300 Irving, TX Profile
42 OneIMS Website $100 - $149 Skokie, IL Profile
43 eMarketing Concepts Website $25 - $49 Culver City, CA Profile
44 BFO (Be Found Online) Website $150 - $199 Chicago, IL Profile
45 Chicago Style SEO Website $150 - $199 Chicago, IL Profile
46 Top Draw Website $150 - $199 Edmonton, Profile
47 Chatter Buzz Media Website $100 - $149 Orlando, FL Profile
48 Custom Creatives Website $50 - $99 Agoura Hills, CA Profile
49 DAGMAR Marketing Website $100 - $149 Jacksonville, FL Profile
50 SEO Image Website $300+ New York, NY Profile

Important Questions To Ask Mobile Advertising Agencies

Mobile is taking the world by storm and advertisers aren’t far behind. More and more, online advertising is focused specifically on mobile devices such as tablets and phones. Not only are more people making searches and browsing the web from their phones, but they are searching in an entirely new way.

When making a search on a mobile device, the searcher typically expects to be presented with relevant information quicker than if they searched from a desktop. This is due to the fact that they are on the go, and are likely making searches relative to their location and what they are currently doing. In fact, it is believed that one third to half of all mobile searches have local intent. People are making searches on mobile devices such as “restaurants near me” or “plumbing companies in (insert city here).” This local intent combined with high expectations of speed and relevancy make advertising on mobile devices vastly different from advertising on desktops.

In addition, mobile devices and mobile advertising are constantly changing at an extremely rapid pace. New phones and gadgets are being released all the time, and Google is staying ahead of the trend. In fact, Google even indexes the mobile versions of websites before the desktop versions. In a mobile-first world, advertising on mobile is at the forefront of online advertising.

Trying to keep up with the changing mobile environment while handling all of your other business operations is time-consuming and will likely result in subpar strategies. Because of the considerable differences between desktop and mobile advertising as well as the time and effort commitment they require, it is common to hire an agency to manage both. When deciding which agency is best equipped to manage your mobile advertising, there are several questions you should ask of prospect agencies.

How Much Does PPC Cost?

As with any marketing service that an agency offers, it’s a good idea to figure out how much it is going to cost before making the commitment. PPC costs vary from business to business depending on the level of competition. An ad click that costs a few cents in one industry may cost a few dollars in another. Additionally, some agencies may include mobile advertising in their PPC costs while others may charge an additional fee for mobile plans. Because of these variables, PPC costs range from a few hundred dollars a month to a few thousand. Asking an agency questions about cost can help you find a plan that is within your budget.

Specialized mobile PPC may have a higher cost than generic, desktop PPC. There are several reasons this could be the case:

  • More competition – Perhaps more of your competitors are participating in mobile advertising than desktop advertising. With more ads battling for a space on the first page of the search results, individual ad bids may need to be increased. Competitors will try to outbid each other for ad space, increasing the overall cost of mobile PPC.
  • Mobile-specific features – Some features available in AdWords are offered in both desktop and mobile-optimized For example, some ad extensions can be set to “optimized for mobile” meaning their format is better suited for mobile ads. Some agencies may require additional fees and costs to set up mobile versions of ad extensions.
  • Greater reach – If more of your potential customers are making searches on mobile devices, there is a good chance your mobile ads will receive more impressions than your desktop ads. As a result, mobile ads may be clicked more often, therefore increasing overall costs for mobile ads.
  • Bidding options – AdWords also offers the ability to set adjust bids depending on the device being used. For instance, you may bid one price for a keyword being searched on a desktop and a different price for the same keyword being searched on a mobile device. Setting up bid modifiers on devices has an impact on the PPC costs.

Ask your ad agency questions about costs to make sure you are staying within your budget when it comes to mobile advertising. It is a good idea to discuss topics such as bidding options, competition, cost-per-click, and ad extensions.

How Long Does PPC Take To See Results?

When ads are created in AdWords, they go under review for usually no more than 24 hours, at which point the ad is either approved or denied. As soon as an ad is approved, it can be shown in the search results. In fact, many ads are up and running the same day they are created.

When search volume is high, you can see results very quickly. In fact, you will be able to see metrics such as impressions, clicks, and conversions almost instantaneously. However, most agencies recommend collecting 30-90 days’ worth of data before drawing any conclusions. Doing so allows the account to build up enough historical data to make a decision. At that point, adjustments can be made as necessary to improve the campaign. It is not recommended to determine the success of an ad or campaign after a few days or weeks because not enough data has been collected yet.

For mobile ads, data may be collected more rapidly if search volume is high. However, it is still suggested to allow at least a month of data collection before making changes in the campaign. Talk to your mobile ad agency about how long it will take to see results so that you feel comfortable with how the campaign is progressing.

Picking the perfect PPC Company For Mobile Advertising Work

The process of finding the right agency to manage your mobile advertisements can be a difficult one. You should have a high level of trust in the agency you choose and have confidence that they will make bids and adjust strategies to move your company towards its goals. To build your trust in an agency, ask them questions about costs and expected results.

Here are a few questions to get you started:

  • What is your PPC management fee?
  • What do you suggest for a monthly AdWords budget?
  • What cost-per-click are we likely to achieve?
  • How long will it take to see results?
  • How much data do you need to collect before drawing conclusions?

Add a few of your own questions to the list we have started and then ask them of all of the agencies you’re interested in. Each one should be able to provide you with transparent and honest answers. They should be up front with you about any costs and fees that go into managing your account as well as how long they believe it will take to see the results you’re looking for. Then, you can compare the costs and expected results of each agency and use that to make your final decision.

Don’t be afraid to shop around. If you don’t like the answers that the potential agencies gave you, expand your search until you find an agency that is within your budget and can provide the services you need. Mobile advertising can be more expensive than desktop advertising, but asking these questions will make sure that you can afford to advertise on mobile devices.